Behaviour Change in Exercise
Personal Training Academy Global (PTAG)
Personal Trainer Academy Global was birthed out of a glaring need present in our industry – to address the real challenges the industry faces on a daily basis… Challenges like membership and trainer attrition, sustainable revenue, and better client / member experiences.
Industry education has traditionally focused on the human body, physical needs, exercise sciences, sales strategies, and telling the client / member what we thought they should do.
What the industry greatly lacked was an understanding of the behavioral sciences and focus on the human being. It had failed to address the mental and emotional aspects of people and how vitally important it is for a client / member to be heard and accommodated rather than poked and prodded.
PTA Global was formed in 2008 and launched in 2009. While this may seem to be a very young company, it was decades in the making as the founding members have hundreds of collective years of industry experience seeing what was working and was not.
The PTA Global founding team informally interviewed hundreds of club owners, operators, managers, directors, and trainers – new, old, in and out of the industry.
From this aggregated information, they developed their patented Systems, Sciences, and Tools™ to provide practically proven, scientifically validated solutions to address what the industry told them its challenges and needs were. They listened, heard, and accommodated.
Behavior Change & Motivational Interviewing
Building a Business
Posture & Movement
Program Design: Goals
Program Design: Components
Program Design: Development
What You Will Learn
Understand why people have certain behaviors and how they can change them. It lays a foundation for psychology and behavior change
How to obtain, retain and manage clients to ensure career longevity
How the body is built in a holistic manner, and how it reacts to movement
How to design training programs understanding the impact of hormones, when to use specific tools and training components, and the client’s personality
How to execute group personal training sessions
ACE - 2.0
NASM - 1.9
PTAG - 20.0
Where & When?
Babel Training Academy
9AM to 5PM
Video: 20 hours of online interactive video – video and Power Point
Downloadable forms for interviewing and program design
Text: downloadable PDF documents for each section
Exercise Videos: 250 exercise videos specific to the content
Program Design Tool (PDT): access to hundreds of pre-made programs for all goals, styles, and levels of clients
Lifetime access to online education
3 attempts at final exam
Once you’ve signed up, email your proof of payment to firstname.lastname@example.org with the details below:
*All prices listed exclude 6% Sales & Service Tax (SST)